One of the first things we do for small-business owners during our free initial consultation, even if they don’t end up as our client, is to manage their expectations about social media marketing. Why? Because based on experience, small-business owners think it’s the messiah of marketing.
Social media marketing helps your small business join the digital age but it’s not the answer to all your needs. So when we sit with small-business owners, we make sure they know these three top things before we move forward.
Kristyn is the Creative Director of 3C Digital. She is a freelance writer/journalist with over 13 years of experience in the industry both locally and internationally. She has previous experience as TV and radio broadcast journalist as well as print and online writer. Her novels, The Girl Between Two Worlds and The Girl Between Light and Dark, are out now.