It’s been very quiet around here lately. We’ve still been working away on a number of blogger outreach campaigns, but we’ve also been busy creating a bright, shiny and unashamedly pink website: introducing Her Collective!
Created for mums looking for ideas and inspiration on how to make their lives a little easier and lovelier, it features high engagement content from the bloggers within the Digital Parents community.
The purpose of Her Collective is two-fold:
- We are now offering brand teams and PR agencies the chance to leverage the content creation talents of our bloggers as a powerful content marketing tool. We’ve created Her Collective as a virtual portfolio to give you an idea of what we can build, and how engaging blogger content can be.
- All of Her Articles are written by talented and influential contributors, including Australia’s top ‘mum bloggers’, to offer a high engagement and quality environment for the brands that we work with.
We have six main categories that cover the most important things in every mums’ life, including:
We’re very excited about Her and we hope you are too!